Marketing Operations Manager

About this job

Sarvam AI is building India's full-stack sovereign AI platform, focusing on research, models, infrastructure, and applications to make artificial intelligence work for the country. The company collaborates with major enterprises and public institutions, backed by prominent investors like Lightspeed, Peak XV, and Khosla Ventures. As the Marketing Operations Manager, you will serve as the engine behind Sarvam's marketing efforts by managing the systems, data, and processes that link every campaign, channel, and team. Your normal day involves owning the marketing technology stack, maintaining clean data, instrumenting the full funnel from developer signups to revenue, and building reporting dashboards. You will work centrally within a fast-paced marketing team covering growth, demand generation, product marketing, and developer relations, using automation and AI-native workflows to make every campaign measurable and efficient.

Responsibilities

• Own the selection, integration, and administration of the marketing technology stack including CRM, analytics, and automation tools
• Instrument the full funnel from first visit and developer signups through to pipeline and closed revenue
• Build and maintain attribution models and reporting dashboards for leadership decision-making
• Manage lead scoring, routing, and the handoff process between Marketing and Sales with clear SLAs
• Set up, QA, and support campaign execution across channels to ensure faster and error-free delivery
• Maintain database accuracy, deduplication, compliance, segmentation, and data governance
• Document workflows, build playbooks, and train the team to remove manual and repetitive tasks
• Track marketing spend against pipeline, manage vendor contracts, and oversee tool renewals

Requirements

• 4 to 6 years of experience in marketing operations, revenue operations, or a closely related role
• Experience working at a B2B technology or SaaS company
• Hands-on expertise with a major marketing automation platform such as HubSpot or Marketo
• Hands-on expertise with a CRM like Salesforce, including building workflows, scoring, and integrations
• Strong analytical capability to build dashboards, define attribution, and model data
• Track record of designing and improving lead management and funnel instrumentation
• Experience managing Marketing-to-Sales handoff processes

Good to have

• Experience applying AI to compress operational cycles like reporting, QA, and segmentation

Who should apply

This role is ideal for professionals with four to six years of experience in B2B technology or SaaS marketing operations and revenue operations. It suits individuals who possess strong analytical skills, hands-on expertise with CRM and marketing automation platforms, and a proven track record of improving lead management and funnel instrumentation. If you thrive in a fast-moving, high-talent environment and want to build scalable processes at the frontier of AI in India, this position at Sarvam AI is a great fit.

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