Associate, Programmatic, Media Delivery and Operations
About this job
As an Associate, Programmatic, Media Delivery and Operations at WPP Media in Gurgaon, you will play a key part in transforming the agency's digital media buying from manual insertion orders to advanced data and technology-driven buying. WPP Media is an AI-driven media operating unit that combines media, data, and partnerships to deliver creative personalization at scale through the WPP Open platform. Your typical day involves enforcing DV360 and TrueView best practices, ensuring high-quality work delivery to regional teams, acting as a point of escalation to resolve operational challenges, and providing career coaching and feedback. You will also collaborate with cross-functional teams to drive efficiency and automation, participate in business proposals and group pitches, and build strategies to grow the programmatic buying business for major clients.
Responsibilities
- Enforce DV360 and TrueView best practices focusing on platform expertise, consistency, and delivery quality.
- Be accountable for consistent work output delivered to WPP Media regional teams.
- Serve as a point of escalation to take ownership of team challenges and resolve them.
- Provide career development, coaching, and timely actionable feedback to the team.
- Collaborate with cross-functional teams to drive efficiency and automation at scale.
- Participate in business proposals, leading programmatic elements and supporting group pitches.
- Isolate new business prospects and help grow revenue for existing clients.
Requirements
- 1-3 years of hands-on experience in managing programmatic campaigns.
- Mandatory experience with YouTube campaign execution.
- Mandatory skills in DV360 platform.
- Working experience in an Agency, Trading Desk, or Programmatic Tech Partner environment.
- Actual campaign execution experience with local programmatic players and measurement providers.
- Strong team management, excellent communication, and exceptional client servicing skills.
- Familiarity with DSP and exchange revenue streams, along with the ability to negotiate trading benefits.
Good to have
- The Trade Desk (TTD) experience
- CM360 experience
- Google Analytics (GA) experience
- Advertising agency experience
Who should apply
This role suits professionals with foundational hands-on experience in managing programmatic campaigns and a strong background in agency settings, trading desks, or programmatic tech partners. Candidates must possess practical expertise in DV360 and YouTube, alongside proven team management and communication abilities. It is an ideal position for someone ready to drive technological transformation in media buying, support business pitches, and mentor team members within a leading media agency environment.
Frequently asked questions
What is the primary role of the Associate, Programmatic, Media Delivery and Operations at WPP Media?
The role involves transforming digital media buying from manual processes to data and technology-driven buying, enforcing DV360 and TrueView best practices, and driving efficiency across programmatic operations.
What technical skills are mandatory for the Associate, Programmatic, Media Delivery and Operations position?
Mandatory skills include 1 to 3 years of hands-on experience in managing programmatic campaigns, mandatory YouTube experience, and proficiency in DV360.
Where is the Associate, Programmatic, Media Delivery and Operations role located?
The position is based in Gurgaon, India, with teams operating on a hybrid model working from the office around four days a week.
What experience is required to apply for this WPP Media job?
Candidates need 1 to 3 years of hands-on experience in managing programmatic campaigns, with background experience in agencies, trading desks, or programmatic tech partners preferred.
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