Manager- Paid Social

About this job

WPP Media is a global media collective powered by WPP Open, combining media, data, and partnerships to deliver creative personalization and transformational growth for leading brands. As a Manager - Paid Social within the Global Operations Centre, you will be part of a collaborative, multicultural environment working closely with teams across the US, Europe, and Asia. A normal day in this role involves designing social media strategies, planning and executing paid campaigns across various platforms, optimizing campaign performance, and creating client review decks and reports. You will also coordinate with cross-functional teams to deploy campaigns, understand client requirements, manage multiple client accounts simultaneously, and lead team operations while embracing core company values of trust, collective leadership, and growth.

Responsibilities

• Develop strategies and plans for paid social media campaigns.
• Execute and optimize paid campaigns across different social media platforms.
• Create performance reports and review decks for clients.
• Understand client project requirements and deliver accordingly.
• Coordinate with cross-functional teams to deploy campaigns.
• Manage multiple clients and multitask effectively at the same time.
• Handle team management responsibilities.

Requirements

• Graduation or Post Graduation Degree in any stream.
• 4-6 years of experience running paid social campaigns.
• In-depth knowledge of social platforms like Facebook, Twitter, LinkedIn, and Snapchat.
• Experience creating media plans based on client briefs.
• Excellent communication and interpersonal skills.
• Proficiency in MS-Office and Social Media Management Tools such as SocialFlow and Sprinklr.
• Hands-on experience in social media advertising, ad creation, and optimization.

Good to have

• Active interest in digital and paid media
• Familiarity with planning, strategizing, and web analytics
• Interest in performance marketing aspects

Who should apply

This role suits experienced marketing professionals with four to six years of background in running paid social campaigns and handling client briefs. Candidates should have strong team management abilities, proficiency in social media management tools, and the capability to multitask across multiple accounts. Because the position requires working closely with international teams across the US, Europe, and Asia, excellent communication skills are essential. Freshers cannot apply as the posting strictly requires prior professional experience.

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