Lead Communication Designer

About this job

Razorpay Software Private Limited is hiring a Lead Communication Designer for the product marketing design pod within their in-house creative studio in Bengaluru. Razorpay is a leading Indian full-stack financial technology company powering payments for millions of businesses, from early-stage startups to major enterprises. In this role, you will lead a high-talent team of motion designers, art directors, editors, and AI builders to design product marketing content, go-to-market strategies, feature launches, and advertising campaigns across multiple countries. A normal day involves setting creative direction, shaping briefs with product marketing managers, turning campaign wins into scalable visual brand systems, pushing AI tools like Midjourney, Runway, and Claude past generic outputs into brand-quality assets, leading junior designers through daily sprints and reviews, and collaborating closely with senior stakeholders to pitch impactful campaigns.

Responsibilities

• Set creative direction for product marketing content, GTMs, feature launches, and advertising campaigns across countries.
• Own pod-level charters end-to-end for products such as Payment Gateway, Cross Border, POS, Engage, Cards, and RazorpayX.
• Shape briefs with product marketing managers by challenging weak positioning and sharpening narratives.
• Turn campaign wins into reusable visual languages, imagery styles, and motion kits.
• Utilize AI tools like Midjourney, Runway, and Claude to build brand-quality videos, web experiences, and automation pipelines.
• Lead junior designers day-to-day by running sprint sheets, weekly workload planning, and design reviews.
• Raise scope, timeline, and quality risks with stakeholders early and directly.

Requirements

• 6 to 8 years of experience in communication design, art direction, or brand design.
• Experience across in-house brand teams and creative or advertising agencies.
• A portfolio demonstrating strong art direction, campaigns, and films with defined look, story, and tone.
• Proven record of building or evolving a brand through campaign work with measurable impact.
• Proficiency across graphics, motion, video, and landing pages using Adobe Creative Suite and Figma.
• Experience shipping production work with AI tools like Midjourney, Nano Banana, Runway, Higgsfield, Seedance, Claude, or Gemini.
• Demonstrated experience leading a team of 3 to 5 designers, animators, or video editors day-to-day.

Good to have

• Live-action or 3D product direction experience.
• B2B, fintech, or SaaS brand experience.
• Experience with games or interactive projects.

Who should apply

This role suits experienced communication designers, art directors, or brand designers with 6 to 8 years of background across in-house brand teams and creative or advertising agencies. The ideal candidate possesses a strong portfolio showcasing campaigns and films, expertise in integrating AI tools into creative workflows, and a proven track record of leading junior team members. Freshers cannot apply as the position requires specific mid-to-senior level experience.

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