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Sr. Content Designer

6sense
Bengaluru, Karnataka, IndiaFull-time5+ years

About this job

As a Sr. Content Designer at 6sense in Bengaluru, you will shape how users interact with technology through clear, precise words across traditional screens, user flows, and modern AI-driven conversations. 6sense aims to multiply business growth, retention, and efficiency while fostering a collaborative, curious, and value-driven culture. In this role, you will partner closely with cross-functional teams including Product, Design, Research, and AI/ML to craft intuitive and engaging experiences. A typical day involves designing conversational dialogue, writing and testing prompts for AI features, creating scalable content systems, and collaborating on end-to-end product journeys from early sketches to shipped solutions. You will combine systems thinking with strong writing skills to ensure that every user interaction remains useful, accessible, and on-brand.

Responsibilities

  • Manage content design end-to-end for a designated product area from early concepts to final delivery.
  • Create conversational flows for voice and chat interfaces, addressing multi-turn dialogue and error recovery.
  • Write and test prompts and system instructions to shape safe and accurate AI-generated content.
  • Partner with AI/ML teams to evaluate model outputs for clarity, bias, and tone.
  • Develop and maintain scalable content patterns, voice guidelines, and content design systems.
  • Collaborate with product managers, researchers, and designers to advocate for user clarity.
  • Utilize qualitative research and quantitative metrics to evaluate and improve content decisions.
  • Review work, mentor junior content designers, and promote inclusive language practices.

Requirements

  • 5+ years of experience in content design, UX writing, or a related discipline.
  • 1 to 2 years of specific experience working on conversational or AI-driven surfaces.
  • Demonstrated experience designing chatbot, voice assistant, or AI-agent flows.
  • Hands-on prompt engineering experience with LLM-powered product features.
  • A portfolio showing traditional UX writing craft and conversational or generative AI projects.
  • Ability to work directly with AI/ML teams to evaluate and iterate on model outputs.
  • Strong systems thinking, editing skills, and proficiency with tools like Figma and LLM consoles.

Good to have

  • Experience building a conversational design system or AI content style guide from scratch.
  • Familiarity with RAG-based patterns, agentic workflows, or generative content evaluation frameworks.
  • Background in information architecture, linguistics, or taxonomy.
  • Prior experience shipping AI features in B2B SaaS or Martech companies.

Who should apply

This role suits experienced content design professionals who possess a strong background in UX writing and specialized experience working with conversational or AI-driven interfaces. Ideal candidates are comfortable collaborating directly with AI/ML teams, possess hands-on prompting skills, and enjoy working in fast-paced product environments. Because this position requires at least five years of overall experience, it is not suitable for freshers.

Frequently asked questions

What is the primary mission of the Sr. Content Designer at 6sense?

The Sr. Content Designer shapes how people experience the 6sense product through words across screens, user flows, and AI conversations, ensuring clarity and alignment with the company's growth mission.

What kind of experience is needed for the Sr. Content Designer role at 6sense?

Candidates need 5+ years of experience in content design or UX writing, with at least 1 to 2 years specifically focused on conversational or AI-driven surfaces and hands-on prompting experience.

Where is the Sr. Content Designer position located?

The Sr. Content Designer role is based in Bengaluru, Karnataka, India.

Are freshers eligible to apply for the Sr. Content Designer role at 6sense?

No, freshers cannot apply as the position specifically requires a minimum of 5 years of professional experience in content design or UX writing.

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